Be a Good Neighbor, This Month and Always

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A friendly wave, a genuine smile, and a simple, “Hello,” go such a long way in today’s fast-paced world.

It’s so easy to be a good neighbor; in fact, being a good neighbor may be the easiest thing in the world to do.

September 28 is National Good Neighbor Day (and NextDoor has declared September as Neighbor Month – more on that in a bit). We’re a part of the Cooper-Young neighborhood in Memphis, and that’s a colorful, proud, friendly neighborhood that we are so proud to be a part of. Being a good neighbor is something we take seriously, not just personally, but professionally as well.

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Ray Rico Freelance created these signs to thank frontline workers during the COVID-19 pandemic.

How do you go about being a good neighbor? So much of it is common sense, really, with extra kindness baked in: say hi, smile, offer a kind word. Once this pandemic is over, offer your neighbors some freshly-baked treats or a few veggies from your garden and invite them over for a fun afternoon. Chat about any common ground or ask for advice – puppy play dates, gardening tips, that sort of thing.

But how can a business be a good neighbor? NextDoor has a few tips that are helpful, and many of these tips apply both in-person interactions and on social media:

  • Welcome new neighbors to the neighborhood. Answer any questions they may have and share business expertise (if appropriate).
  • Follow them on social media and interact with them.
  • Keep your own business’ information updated across all platforms. Your neighbors won’t be happy if they have a late-night craving for your best appetizer – but you closed two hours earlier than usual and didn’t tell anyone.
  • Tailor your posts and business offers/discounts to your neighborhood. Do any of your neighbors have dogs? Consider becoming pet-friendly: 10% off if you bring your pooch along. If you’re near a university, consider staying open later to match college students’ busy schedules or offer a student discount. Making your business as diverse and inclusive as possible also helps your customers feel welcome and comfortable.
  • Do your best to respond to customers’ and neighbors’ questions and messages as soon as you can. This gives you a chance to show that you care about your customer and to promote any products that they might be interested in.
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Our Focus team is always out and about in the community, too.

Business is built on relationships, so being a good neighbor is truly an important key to success. We may be in Neighbor Month now, but it pays to be a good neighbor year-round.

What qualities do you look for in a good neighbor? How do you try to be a good neighbor in your area?

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